Toyota Yaris Prevails At 2021 European Car Of The Year Award
- on March 17, 2021
- Categories: News
The new Toyota Yaris has won the European Car of the Year (ECOTY) award for 2021, beating the likes of Fiat 500, Cupra Formentor, Volkswagen ID.3, Skoda Octavia, Land Rover Defender, and Citröen C4.
As customary, the ECOTY 2021 was supposed to be organized during the 2021 Geneva Motor Show. However, due to the event's cancellation, it had to be an online affair broadcasted from Palexpo Geneva.
At the start of this year, the new Toyota Yaris enlisted itself as a finalist in the ECOTY along with six other vehicles from various segments. The competition's eligibility criteria were the same as before: the car must be new and on sale now or before the year’s end in five or more European countries.
The new Toyota Yaris got so many accolades for its “looks, perceived quality, safety and comfort equipment, performance and handling.” What made it so desirable among other vehicles was its efficient hybrid powertrain.
“A worthy winner of this year's election, who deservedly prevailed against six top-class competitors,” Frank Janssen, president of the Car of the Year 2021 jury, remarked.
While receiving the ECOTY 2021 award, Matt Harrison, Executive Vice President of Toyota Motor Europe, stated: “This is a great honor for Toyota, and I’d like to thank the jury for their consideration and recognition.” “I’d also like to take this opportunity to recognize the passion of our development teams in Europe and Japan.”
It is the third time a car has won the European COTY award twice. The Yaris has joined the league of Renault Clio, and Volkswagen Golf, both of these have won ECOTY two times.